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Recipes, re-invented from cooking shows

Easy Cinnamon Roll Loaf Cake

Easy Cinnamon Roll Loaf Cake

Prep. Time:

Baking Time:

Total Time:

20 minutes

30 minutes

50 minutes

Serves:

12 slices

An accessible version of Illyin's Hollywood Handshake-winning creation from GBBO Season 15. This clever recipe delivers all the gooey cinnamon roll flavors—soft vanilla sponge, ribbons of buttery cinnamon swirl, crunchy pecan base, and sweet vanilla glaze—without any of the yeasted dough complexity....

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Ingredients

For the Cake Batter 75 g pecans, roughly chopped 180 g plain flour 100 g caster sugar 1 Tbsp baking powder ¼ tsp salt 175 ml milk 1 egg 1 tsp vanilla extract 30 g butter, melted

For the Cinnamon Swirl 110 g butter, softened 90 g light brown sugar 1 Tbsp plain flour 1½ tsp ground cinnamon

For the Glaze 100 g icing sugar 2-3 Tbsp milk ½ tsp vanilla extract

Method

Prep Preheat oven to 180°C (350°F). Grease and line a 2lb loaf tin. Scatter pecans evenly over the base.

Make the Batter Mix flour, sugar, baking powder, and salt in a large bowl. Add milk, egg, vanilla, and melted butter. Stir until just combined—don't overmix.

Pour into the prepared tin over the pecans.

Make the Cinnamon Swirl Beat softened butter, brown sugar, flour, and cinnamon together until smooth and creamy.

Drop spoonfuls evenly over the cake batter. Use a knife or skewer to swirl through the batter in a figure-8 pattern—don't mix completely, you want distinct ribbons.

Bake Bake 25-30 minutes until a skewer comes out with just a few moist crumbs. The cinnamon swirl will still look gooey—that's correct.

Cool in tin for 10 minutes, then turn out onto a wire rack (pecans now on top).

Glaze Mix icing sugar, milk, and vanilla until smooth and pourable. Drizzle generously over the warm cake.

Serve warm or at room temperature.

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Video walkthrough

Simpler recipe version

Printable recipe

Weekly recipe digest

Instructions

Prep
Preheat oven to 180°C (350°F). Grease and line a 2lb loaf tin. Scatter pecans evenly over the base.

Make the Batter
Mix flour, sugar, baking powder, and salt in a large bowl. Add milk, egg, vanilla, and melted butter. Stir until just combined—don't overmix.

Pour into the prepared tin over the pecans.

Make the Cinnamon Swirl
Beat softened butter, brown sugar, flour, and cinnamon together until smooth and creamy.

Drop spoonfuls evenly over the cake batter. Use a knife or skewer to swirl through the batter in a figure-8 pattern—don't mix completely, you want distinct ribbons.

Bake
Bake 25-30 minutes until a skewer comes out with just a few moist crumbs. The cinnamon swirl will still look gooey—that's correct.

Cool in tin for 10 minutes, then turn out onto a wire rack (pecans now on top).

Glaze
Mix icing sugar, milk, and vanilla until smooth and pourable. Drizzle generously over the warm cake.

Serve warm or at room temperature.

Illyin
Cinnamon Roll Loaf Cake
Videos
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Ingredients

For the Cake Batter
75 g pecans, roughly chopped
180 g plain flour
100 g caster sugar
1 Tbsp baking powder
¼ tsp salt
175 ml milk
1 egg
1 tsp vanilla extract
30 g butter, melted

For the Cinnamon Swirl
110 g butter, softened
90 g light brown sugar
1 Tbsp plain flour
1½ tsp ground cinnamon

For the Glaze
100 g icing sugar
2-3 Tbsp milk
½ tsp vanilla extract

Comments, or questions, for this recipe

For cinnamon lovers, it's heaven! If you bake it, please let us know how it turns out, either here or on our Facebook Group at https://www.facebook.com/groups/896976876694967

Jo

May 29, 2026

This looks so good.

Christine

May 29, 2026

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